The Numbers Behind Steam’s Succes

If you follow my section of the site here at all, you know that I constantly reference Steam as a model for what other media companies should be aiming for with digital distribution. It’s an easy to use, low-cost system to buy and play PC games that is profitable not only for its creator, Valve, but also the developers behind the games.

This is the first paragraph of an article found on Forbes. It contains some interesting insights that fit the consumer and business insights focus of our blog. The article continues …

Below (via Videogamedesignschools) is a rather informative graphic that shows some of the more important numbers behind Steam’s success. The most notable statistics show that sales of a game are split 70-30 between the developer and Steam, whereas retail copies are 70-30 the other way, with developers getting the short end of the stick while retailers take a bigger chunk of the pie.

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Read full article on Forbes